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Humility is Service

You see quotes overlaid on pictures and mission statements posted on walls about what it takes to be the best version of yourself or business. You have submissions from Thomas Edison about failure, Albert Einstein about being genuine and Winston Churchill about perseverance, all of which are important, but I think that the most important […]

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Impressions or Clicks?

Now that there is a digital awakening forced upon outdoor recreation venues, there lingers a question what is more important, clicks or impressions? For those of you who are newer to digital marketing, let me give you some examples of what I mean. So, impressions constitute the amount of times a potential customer views anything […]

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How to Properly Compete

There is a sad reality out there today. Believe it or not, there are businesses that compete within their respective industries by slandering and spreading misinformation about their competitors. About 20 years ago, I went to work for my father. At the time, he owned several staffing firms in upstate New York. I remember going […]

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NASCAR CAMPGROUND NETWORK & SOUTHEAST TEAM UP!

The official campground network of NASCAR has signed a four-year agreement with Southeast Publications that will give their partner campgrounds and resorts exclusive benefits when they align their property with the NASCAR Campground Network, according to an announcement from Southeast Publications. NASCAR Campground Network has more than 40 RV resorts currently participating and 3,200 hunting lodges, […]